15 YEARS OF MARKET POSITIONING OF AUSTDOOR GROUP

Austdoor Group celebrated the 15th anniversary and announced development strategy for the next 5 years at Hanoi National Convention Center. 

Throughout 15 years of development, Austdoor Group (ADG) has provided many high-tech door products and building materials such as Austdoor roller shutters; Topal aluminum profiles and accessories; Huge wooden door; Sunspace aluminum doors & glass railings; Eratek steel tiles & lightweight trusses, Austdoor glass accessories, etc. Austdoor products are present in 63 provinces and cities nationwide with 4 manufacturing factories, nearly 500 distribution agents, more than 2,000 retail agents nationwide and providing products to more than 2 million Vietnamese families.

The Austdoor Corporation just celebrated 15th anniversary

According to the plan, in the next 5 years, ADG aims to continue to lead and bring the Vietnam aluminum industry to keep pace with the region with synchronous, high-end products that meet international standards. In preparation for that period, the Group announces many effective support policies for agents such as specific agent zoning, eliminating unfair competition; market development assistance; manufacturing technology training and transfer; agent assistance in the sales, warranty and customer care processes.

At the event, ADG also launched the Topal Prima high-end aluminum doors and Group’s new brand identity. Topal Prima high-end product line has many improvements in design and features. The product impresses with the folding door system without rails; the first aluminum folding sliding doors that share aluminum bars and accessories with folding doors and sliding doors design with multitude of doors. Topal Prima aluminum doors converge the preeminent features of a high-end aluminum door system that meet international standards, helping to bring the Vietnam aluminum brand to a new level.

“Pioneering in the smart roller shutter market in Vietnam, during the past 15 years, Austdoor has continuously innovated, with the agent system to exploit and create a vibrant roller shutter market, bringing Vietnam roller shutter market to lead the Southeast Asia”, Mr. Duong Quoc Tuan – Chairman of BOD, General Director of Austdoor Group said.

Mr. Duong Quoc Tuan – Chairman of BOD, General Director of Austdoor Group announced a new brand identity

According to him, in the next 5 years, along with maintaining the leading position in the field of roller shutters, Austdoor Group will aim to become the leading aluminum brand in Vietnam.

“We affirm that we will continue to promote the development of the Vietnam aluminum industry with synchronous and high-grade aluminum doors that are individually researched and developed in accordance with the Vietnam market, meeting international standards”, the Group Chairman confirmed.

Austdoor gave gifts to agents

The Austdoor brand was established since 2003, signed the technology transfer with B&D Group (Australia), Austdoor brought a new technology revolution, deleted the old and outdated roller shutter system and brought the appearance for Vietnam’s architecture. Austdoor roller shutter pioneered, bringing the Vietnamese roller shutter manufacturing industry to develop.

The 15th anniversary event held with the spaceship image and the astronauts entering the future space convey the message of the determination to continue to grow and reach out in the present and future of the whole Group.

15 years is a long enough way to affirm the Austdoor’s door with a vision and mission to pioneer, to revolutionize the industry of roller shutters and aluminum in the country. When the quality of aluminum is still ambiguous; the manufacturers have still disadvantageous position under pressure from Chinese aluminum and the consumers often use poor quality products due to lack of official information, Austdoor Group is committed to providing high-tech doors and building materials that are safe, high-quality and sustainable for Vietnamese consumers. At the same time, the Group will improve quality and bring Vietnamese products to the world.

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